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36 years ago Madonna broke through the male-dominated music scene, Oprah Winfrey debuted her TV talk show, and Nancy Hallberg and Kris Sieradzki launched Connections Housing in Atlanta.
Early clients included Joe Corley’s Battle of Atlanta (who remains a client today) and the Atlanta Braves. In 1996, Connections was hired to provide housing for all government agencies at the Summer Olympics, including the Secret Service. On the day everyone arrived, Hallberg learned the hotel wasn’t ready, so she rushed over to make beds, hang shower curtains, get towels, and whatever else it took to get her clients settled. No job is too big or too little for Connections!
Hallberg and Sieradzki credit much of their success to the fact that they are client-focused and make clients feel like family. In return, they have a retention rate of 98 percent.
Connections provides service to over 400 events each year, ranging from 10 to over 100,000 attendees. They are known for their skilled contract negotiations and round-the-clock service.
Both the office and employee roster have expanded to keep up with client growth. From that original small office of two, Connections has grown to include east and west coast operations/call centers – in Suwanee, GA (about an hour north of Atlanta) and Las Vegas.
Sieradzki credits the company’s longevity to truly caring about clients and taking pride in doing the job right. She said she loves hearing clients say, “I had no idea it could be this good. Thank you.”
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